For Beginners & Experienced Learners

Salesforce Marketing Cloud Course: Self-Paced

Become a Salesforce Marketing Cloud professional through our self-paced training course. Whether you’re a student caught up in assignments or a working professional with corporate commitments, you can upskill at your own pace. Starting with the basics and moving to advanced topics, we will break down complex marketing cloud concepts into engaging, easy-to-understand modules with hands-on applications. Start your journey to mastering Salesforce Marketing Cloud and unlock exciting career opportunities.

Enroll now and transform your skills with our expert-led, comprehensive training program.

4

80 + Ratings

30

Hours of Session

200 +

Learners

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Course Features

  • Learn how to build email journeys and master marketing campaigns.
  • 30 hours of instructor-led videos tailored to support your learning style.
  • Step-by-step tutorials to help you master each topic.
  • Quizzes and assignments to apply what you learn and test your knowledge.
  • Practical exercises to prepare you for real-world scenarios.
  • Prepare confidently for the Salesforce Marketing Cloud Certification.

Course Curriculum

  • 1. Introduction and overview
    • Introduction and overview
  • 2. Data and subscribers
    • Attributes
    • Lists and Data Extensions
    • Sendable and non-sendable data extensions
    • Testable data extensions
    • Import Wizard
  • 3.Create content
    • Content builder overview
    • Uploading and organizing the content
    • Templates
    • Content blocks
    • Emails
    • Personalization strings
  • 4. Create content
    • Preview and test email
    • Content detective
    • How to send email
    • Send classification
    • Sender profile
    • Delivery profile
    • Tracking
    • Bounces
    • Unsubscribes
    • Bounce mail management
  • 5. Web Studio
    • Landing pages
    • Code resources
  • 6. Segmentation
    • Segmentation tools
    • Filtered segments
    • Refreshing segments
    • Measures
    • Query activity
  • 7. Automation Studio
    • Triggered email
    • Wait activity
    • Filter activity
    • Data extract
    • File transfer
    • Script activity
  • 8. Contact Builder
    • Contact builder overview
    • Data designer
    • Data sources
  • 9. Journey Builder
    • Entry sources
    • Messaging activities
    • Flow control activities
    • Sales cloud and service cloud activities
  • 10. Miscellaneous
    • Reports
    • Data Views
    • Mobile app