Table of Contents
Upskilling is the only way to survive in the job market, especially so in Salesforce. Organizations are keen to hire professionals who bring in-demand Salesforce Skills to the table beyond their certifications.
Salesforce admin is not enough to grab the attention of your potential employers now. The certifications act as credible proof of your understanding and knowledge. However, some skills still need to be presented with practical experience to put your resume on top. Acquiring such skills will result in not only advanced knowledge but also a higher paycheck and increased career opportunities.
If you are a Salesforce professional wondering how you can progress in your career, read along.
8 Essential Salesforce Skills to Master
From Sales Cloud to Experience Cloud, these in-demand salesforce skills are crucial if you are a part of the Salesforce Ecosystem.
1. AI and Data Analytics
The demand for Data is expected to increase significantly, particularly in areas such as artificial intelligence (AI), analytics, and business intelligence (BI) platforms. Earlier, this would have been considered a joke. Still, considering the use of data irrespective of specification, it is now crucial for everyone to be updated with AI and data skills. To get started, you can learn Machine Learning and AI Fundamentals. Then comes Generative AI, a trending technology that makes it easy to produce content and automate tasks based on existing data. These Salesforce skills will prove to be beneficial in current and upcoming years.
2. Lightning Web Components
Salesforce Lightning Web Components (LWC) offer an easy-to-learn alternative to JavaScript. Beginners in development will find creating components with LWC thrilling, while experienced Salesforce Admins or front-end developers with JavaScript knowledge will grasp LWC quickly. You might face challenges akin to learning JavaScript from scratch if you are not familiar with it. However, Salesforce provides excellent tooling for LWC creation, requiring setup in VSCode and connection to your org. Salesforce-specific additions are straightforward; thus, admins familiar with Flows can easily transition to writing simple LWCs. For those with front-end experience, the shift is seamless, as LWC involves proper coding rather than struggling with a framework.
3. Tableau
Salesforce acquired Tableau in 2019 and has not looked back to outdated analytics. As the data analytics domain emerges, Tableau has become one of the most in-demand Salesforce Skills. It is a powerful tool to simplify complex data management for businesses. Thus, it can only be mastered with practical experience. It is best to adopt training, projects, or work on varied use cases to excel at the calculations and designs. This skill will add an impeccable charm to your profile and boost your earning potential as well.
4. Salesforce Marketing Cloud
Salesforce Marketing Cloud (SFMC) is a comprehensive digital marketing platform that automates marketing across various channels, including email, social media, mobile apps, SMS, and websites. Organizations invest in SFMC to unify their marketing efforts, utilizing its numerous “studios” and “builders” for effective data management, campaign execution, and analytics. Mastering this powerful tool requires significant knowledge and time, but the rewards are substantial. Experienced Marketing Cloud professionals often earn more than their Sales Cloud counterparts.
5. Automation
Automating repetitive tasks within Salesforce is crucial for improving efficiency and productivity. Skills in using tools like Flow and Process Builders are in high demand, as they streamline workflows and save time. Embracing automation not only boosts operational efficiency but also opens up exciting career opportunities in a rapidly evolving field. While specific salary data for automation skills is still emerging, the growing adoption of automation technology suggests substantial growth potential in this area.
6. Salesforce CPQ
Salesforce CPQ is a must-know skill for the sales representatives working in the Salesforce Ecosystem. It empowers sales reps to create precise quotes, handling complex products and bundles beyond essential Opportunities and Quotes. Its vast features and unique maintenance needs make it challenging to learn at first, but mastering CPQ opens doors to high-earning potential and exciting job opportunities. Despite its challenges, CPQ’s versatility allows for creative solutions, making it a rewarding field with endless possibilities for application. With resources scarce, gaining expertise in CPQ can set you apart in the ever-growing landscape of Revenue Cloud.
7. Salesforce DevOps Center
Salesforce DevOps Center is the go-to collaboration platform for managing releases in Salesforce. Anyone who works in Salesforce implementation, from admins to architects, needs to understand the software delivery and release management. You can learn and adapt to the DevOps Center quickly if you engage in projects. It is rather complex because transporting changes through the pipelines of any org and finally releasing them to production is a risky task. But once you have aced the principles of this tool, you will be able to negotiate for a higher paycheck.
8. Soft Skills
Soft skills are essential in today’s workforce, making them highly in demand. Here are some of them that you must be fluent in:
- Executive communication involves building connections, establishing credibility, and conveying information efficiently tailored to the executive audience.
- It would be best if you also focused on clearly presenting complex ideas, a skill valuable in roles ranging from marketers to developers.
- Business and change management focus on driving efficiency, profitability, and adaptability, which is crucial for pitching and managing projects.
- Effective leaders inspire and influence through relationship-building and empathetic leadership, thus having a higher chance of a longer, satisfying career.
- Problem-solving entails identifying issues, analyzing information, and developing solutions. As a Salesforce skill, it will be required in every department.
- Lastly, innovation involves generating and implementing new ideas to improve operations.
Those are the top in-demand Salesforce skills we recommend mastering to propel your career forward. Implement the tips from the following section to start building your expertise today!
Helpful Tips to Develop In-Demand Salesforce Skills
You will undoubtedly need to spend some time in developing these skills before you can adorn them on your resume. So here are some tips that will help you achieve this goal faster.
- Enroll in a training or course to gain specific technical skills, such as data analytics, CPQ, DevOps, etc. Guided training from a professional will allow you to ask questions right away.
- Explore super badges on Trailhead to showcase your Salesforce skills through real-world scenarios. Embracing new challenges helps you build knowledge and experience, positioning you as a proactive learner.
- If leading a new project in a Salesforce entry-level job seems daunting, consider a different role within an existing project. For instance, if you’re an admin, shift to gathering requirements or conducting user testing.
- Identify someone in your organization or network whose role interests you and ask to shadow them. If given small tasks while shadowing, such as note-taking or preparing materials, seize the opportunity for hands-on experience.
- To enhance your technical skills, create free practice accounts in Salesforce, MuleSoft, and Tableau. Follow step-by-step instructions and receive instant feedback to improve and correct mistakes.
These strategies will help you continuously grow your Salesforce expertise, making you a valuable asset in your professional journey. As we said at the start, upskilling is the only way to stay relevant in the evolving Salesforce Ecosystem. So, get started with learning a new skill today and get ahead in your career.
Key Takeaways
- There is a high demand for technical skills in areas such as AI and data analytics, Lightning Web Components, and Salesforce Marketing Cloud.
- Automating processes is a crucial skill for improving efficiency and productivity.
- Salesforce CPQ Expertise is valuable and highly sought after, especially in sales and finance roles.
- Salesforce DevOps Center Skills are In Demand. Mastering the Salesforce DevOps Center is essential for streamlining development and deployment processes.
- Soft Skills are Equally Important. Strong communication, problem-solving, and teamwork skills are crucial for success in any Salesforce role.
- Continuous Learning is vital to stay ahead of the curve in the ever-evolving Salesforce landscape.
- Gaining practical experience through projects and certifications is essential for demonstrating proficiency.